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Joico Blonde Life Brightening & Illuminating Shampoo 1000ml & Conditioner 1000ml Duo

£54.69
Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Shampoo 1000ml to Nourish and Illuminate, a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair. Completely sulphate free, the illuminating shampoo works into a velvety lather to expertly lift away dirt and impurities; Anionic Surfactant Molecules capture dirt and oil and rinse them away to leave hair sleek, shiny and refreshed. Promoting healthier, shinier-looking hair, the shampoo helps to banish brassy tones and restore optimal pH level. Its nourishing formula harnesses Polynesian and Tahitian Tamanu and Manoi oils to hydrate, fight frizz and enhance shine for gleaming, light-reflecting locks. Hair is left feeling smooth with improved glide and radiance. Suitable for any bleached, double-processed, or high-lifted blonde hair. Sulphate free. Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Conditioner 1000ml for Illuminating Hydration and Softness, a revitalising and nourishing conditioner created specifically for bleached, double-processed or high-lifted blonde hair. Combining the weightless feel of a lotion with the high performance of a serum, the conditioner expertly softens and detangles whilst banishing brassy tones and promoting polished, radiant shine. Reviving the brightness of your blonde hair without weighing it down, the deeply nourishing emulsion contains a Bio-Advanced Peptide Complex that targets and helps reconstruct damaged strands, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils that hydrate and increase shine. Hair is left illuminated with improved manageability and softness. Suitable for any bleached, double-processed, or high-lifted blonde hair.
 

Joico Blonde Life Conditioner 1000ml

£34.80
Forget those dense, overly heavy moisturizing treatments designed for "bleach blondes." We’ve teamed the lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Each highlighted strand is polished to a high gleam, giving you the kind of champagne shine and detangling power that makes you feel bubbly all over. Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Distribute a small amount evenly to freshly washed hair; allow to absorb for a full minute, then rinse. The inside secret: Our Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid, Arginine, is replenished, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.
 

Joico Blonde Life Shampoo 1000ml

£33.96
There’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary sulfate-free Brightening Shampooa satisfying experience that lifts away dirt and oil, restores hair’s optimal pH level, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can’t muster. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands. How’s that for fun? Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Saturate hair thoroughly with warm water, then work in a good dollop of Blonde Life Brightening Shampoo, gently massaging into a lather. Rinse and repeat if necessary. The inside secret: Anionic surfactant molecules interact with dirt and oil particles, trapping them in a bubble-like cocoon that gets swiftly rinsed away. An exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate, fight frizz, and bump up the shine, resulting in exquisitely gleaming, on-tone blonde hair.
 

Joico Blonde Life Lightening Powder 450g

£33.96
If blonde is great, BLONDER is better. Especially when you’re enhancing your golden strands with an ultra-high-lift formula that safely kicks you up to 9+ levels in record time.** With our powerful conditioning formula, you’ll steer clear of those damaging multiple applications, reduce breakage*** and bypass the hassle of additives. Use with foilswithout foils Blonde Life Lightening Powder gets you blonde safely and in a flash. WHY YOU'LL LOVE IT - Up to 9+ levels of fast-acting lift - Proven to keep blondes bright and on-tone for up to 8 weeks* - The quickest** way to brighten & lighten hair! - Healthy-looking results without additives - Blondes that look healthier & feel nourished - Strengthens hair, reducing breakage by over 54%*** in just one treatment *When using Brightening Shampoo and Conditioner/Masque, which preserve over 80% of haircolor after 18 washes. **vs. other Joico lighteners. ***Against combing breakage on damaged hair; when used with Joico Blonde Life Brightening Masque vs. a non-conditioning bleach.
 

Joico Blonde Life Brightening Shampoo 300ml & Illuminating Mask 150ml Duo

£24.38
Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Shampoo 300ml to Nourish and Illuminate, a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair. Completely sulphate free, the illuminating shampoo works into a velvety lather to expertly lift away dirt and impurities; Anionic Surfactant Molecules capture dirt and oil and rinse them away to leave hair sleek, shiny and refreshed. Promoting healthier, shinier-looking hair, the shampoo helps to banish brassy tones and restore optimal pH level. Its nourishing formula harnesses Polynesian and Tahitian Tamanu and Manoi oils to hydrate, fight frizz and enhance shine for gleaming, light-reflecting locks. Hair is left feeling smooth with improved glide and radiance. Suitable for any bleached, double-processed, or high-lifted blonde hair. Sulphate free. Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Masque 150ml for Illuminating Hydration and Softness, a nourishing and neutralising hair mask created specifically for bleached, double-processed or high-lifted blonde hair. Intensely hydrating and softening, the quick-rinse treatment helps to neutralise trace minerals that can add dullness and yellowness to your blonde hair, and utilises a Bio-Advanced Peptide Complex that targets and helps reconstruct damaged strands for healthier-looking locks. The blonde-brightening masque also contains an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils that hydrate and increase shine to leave hair soft, smooth and radiant without being weighed down. Suitable for any bleached, double-processed, or high-lifted blonde hair.
 

Joico Blonde Life Brightening & Illuminating Shampoo 300ml & Conditioner 250ml Duo

£23.69
Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Shampoo 300ml to Nourish and Illuminate, a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair. Completely sulphate free, the illuminating shampoo works into a velvety lather to expertly lift away dirt and impurities; Anionic Surfactant Molecules capture dirt and oil and rinse them away to leave hair sleek, shiny and refreshed. Promoting healthier, shinier-looking hair, the shampoo helps to banish brassy tones and restore optimal pH level. Its nourishing formula harnesses Polynesian and Tahitian Tamanu and Manoi oils to hydrate, fight frizz and enhance shine for gleaming, light-reflecting locks. Hair is left feeling smooth with improved glide and radiance. Suitable for any bleached, double-processed, or high-lifted blonde hair. Sulphate free. Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Conditioner 250ml for Illuminating Hydration and Softness, a revitalising and nourishing conditioner created specifically for bleached, double-processed or high-lifted blonde hair. Combining the weightless feel of a lotion with the high performance of a serum, the conditioner expertly softens and detangles whilst banishing brassy tones and promoting polished, radiant shine. Reviving the brightness of your blonde hair without weighing it down, the deeply nourishing emulsion contains a Bio-Advanced Peptide Complex that targets and helps reconstruct damaged strands, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils that hydrate and increase shine. Hair is left illuminated with improved manageability and softness. Suitable for any bleached, double-processed, or high-lifted blonde hair.
 

Joico Blonde Life Brightening Shampoo 300ml & Conditioner 250ml Duo

£23.63
Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Shampoo 300ml to Nourish and Illuminate, a neutralising and moisturising shampoo created specifically for bleached, double-processed or high-lifted blonde hair. Completely sulphate free, the illuminating shampoo works into a velvety lather to expertly lift away dirt and impurities; Anionic Surfactant Molecules capture dirt and oil and rinse them away to leave hair sleek, shiny and refreshed. Promoting healthier, shinier-looking hair, the shampoo helps to banish brassy tones and restore optimal pH level. Its nourishing formula harnesses Polynesian and Tahitian Tamanu and Manoi oils to hydrate, fight frizz and enhance shine for gleaming, light-reflecting locks. Hair is left feeling smooth with improved glide and radiance. Suitable for any bleached, double-processed, or high-lifted blonde hair. Sulphate free. Enhance the radiance of your blonde hair with Joico's Blonde Life Brightening Conditioner 250ml for Illuminating Hydration and Softness, a revitalising and nourishing conditioner created specifically for bleached, double-processed or high-lifted blonde hair. Combining the weightless feel of a lotion with the high performance of a serum, the conditioner expertly softens and detangles whilst banishing brassy tones and promoting polished, radiant shine. Reviving the brightness of your blonde hair without weighing it down, the deeply nourishing emulsion contains a Bio-Advanced Peptide Complex that targets and helps reconstruct damaged strands, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils that hydrate and increase shine. Hair is left illuminated with improved manageability and softness. Suitable for any bleached, double-processed, or high-lifted blonde hair.
 

Joico Blonde Life Treatment Mask 135ml

£18.54
Masques are for hiding thingsbut it won’t be your blonde hair once you’ve spent a few minutes with our brilliant blonde-brightening formula. This quick-rinse, magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those nasty trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasyjust on-tone, crystal-clear perfection here. Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Apply several pumps one or more times per week as needed to damp, freshly cleansed hair. Leave on for 3-5 minutes and rinse. The inside secret: Our Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid, Arginine, is replenished, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.
 

Joico Blonde Life Conditioner 250ml

£17.76
Forget those dense, overly heavy moisturizing treatments designed for "bleach blondes." We’ve teamed the lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Each highlighted strand is polished to a high gleam, giving you the kind of champagne shine and detangling power that makes you feel bubbly all over. Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Distribute a small amount evenly to freshly washed hair; allow to absorb for a full minute, then rinse. The inside secret: Our Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid, Arginine, is replenished, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.
 

Joico Blonde Life Shampoo 300ml

£16.92
There’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary sulfate-free Brightening Shampooa satisfying experience that lifts away dirt and oil, restores hair’s optimal pH level, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can’t muster. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands. How’s that for fun? Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Saturate hair thoroughly with warm water, then work in a good dollop of Blonde Life Brightening Shampoo, gently massaging into a lather. Rinse and repeat if necessary. The inside secret: Anionic surfactant molecules interact with dirt and oil particles, trapping them in a bubble-like cocoon that gets swiftly rinsed away. An exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate, fight frizz, and bump up the shine, resulting in exquisitely gleaming, on-tone blonde hair.
 

Joico Blonde Life Brightening Veil UV & Thermal Defense Multitasker 150ml

£16.12
A multi-tasking leave-in wonder product that treats vulnerable blonde locks and protects them from mechanical, thermal and UV damage for beautifully brilliant, healthy looking blondes that shine. BLONDE LIFE BRIGHTENING VEIL INSTANTLY... - Shields hair from UVA/UVB rays protecting hair colour against damage and fading due to exposure. - Provides protection from thermal styling up to 450F (232C). - Boosts shine. - Reduces frizz. - Makes hair more manageable and leaves it soft to the touch. - Improves elasticity. - Hydrates thirsty hair. - Doubles hair strength*. - Detangles. And as all BLONDE LIFE Care products, the Brightening Veil helps to keep blondes brighter! Directions Spray onto towel dried hair following Blonde Life regimen. Comb through, blowdry and style as usual. Use daily to keep your blonde bright, soft, shiny, strong and protected from damaging UVA/UVB rays. For the ultimate in bright, brilliant blondes be sure to use Brightening Veil with the full Blonde Life care regimen including Brightening Shampoo, Brightening Conditioner and Brightening Masque.
 

Joico Blonde Life Treatment Mask Travel 50ml

£9.16
Masques are for hiding thingsbut it won’t be your blonde hair once you’ve spent a few minutes with our brilliant blonde-brightening formula. This quick-rinse, magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those nasty trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasyjust on-tone, crystal-clear perfection here. Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Apply several pumps one or more times per week as needed to damp, freshly cleansed hair. Leave on for 3-5 minutes and rinse. The inside secret: Our Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid, Arginine, is replenished, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.
 

Joico Blonde Life Conditioner Travel 50ml

£6.91
Forget those dense, overly heavy moisturizing treatments designed for "bleach blondes." We’ve teamed the lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Each highlighted strand is polished to a high gleam, giving you the kind of champagne shine and detangling power that makes you feel bubbly all over. Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Distribute a small amount evenly to freshly washed hair; allow to absorb for a full minute, then rinse. The inside secret: Our Bio-Advanced Peptide Complex actually targets and reconstructs damaged strands; the naturally-occurring amino acid, Arginine, is replenished, and an exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate and bump up that big-time blonde shine.
 

Joico Blonde Life Shampoo 50ml

£6.67
There’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary sulfate-free Brightening Shampooa satisfying experience that lifts away dirt and oil, restores hair’s optimal pH level, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can’t muster. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands. How’s that for fun? Perfect choice for: Any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose. Here’s how: Saturate hair thoroughly with warm water, then work in a good dollop of Blonde Life Brightening Shampoo, gently massaging into a lather. Rinse and repeat if necessary. The inside secret: Anionic surfactant molecules interact with dirt and oil particles, trapping them in a bubble-like cocoon that gets swiftly rinsed away. An exotic blend of Polynesian and Tahitian Tamanu and Manoi oils hydrate, fight frizz, and bump up the shine, resulting in exquisitely gleaming, on-tone blonde hair.